World Oceans Day: Tourists Use the Sea as an Ashtray, Activists Warn

Cigarette butts scattered on a sandy beach near the ocean

Cancún, Quintana Roo — On World Oceans Day, environmental activists are calling attention to a persistent problem: tourists treating the sea as an ashtray. A single cigarette butt can contaminate up to 15 liters of seawater, according to experts.

During the most recent beach cleanup organized by the Festival of the Oceans 2026, volunteers collected half a kilogram of cigarette butts in just 20 to 30 meters of beach. Had those butts reached the water, they would have caused significant pollution.

Miguel Canseco, spokesperson for the Festival of the Oceans, expressed outrage at how many tourists use the ocean as a “giant ashtray.” Cigarette filters are made of cellulose acetate, a type of plastic that takes 10 to 25 years to degrade, releasing over 7,000 toxic chemicals including nicotine, arsenic, and lead into the environment.

“This is a cultural issue where we Mexicans, and especially Cancún residents, need to make a leap in awareness,” Canseco said.

The cleanup in Puerto Morelos collected 72 kilograms of waste, with a focus on microplastics and cigarette butts. Canseco emphasized that Quintana Roo residents must act as guardians of this natural heritage for future generations.

In Cancún, smoking or consuming any tobacco or nicotine products on public beaches is prohibited. Fines range from 103 to 10,000 pesos, and in some cases up to 20,000 pesos. Authorities can also impose administrative arrest of up to 36 hours for those caught smoking on public beaches.

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By Ana Reyes

Ana Reyes covers environmental policy, conservation initiatives, infrastructure projects, and political developments across the Yucatán Peninsula for Riviera Maya News & Events. She reports on issues from sargassum management and reef conservation to the Maya Train, coastal development, and state and federal policy affecting Quintana Roo and the broader peninsula.Ana has covered environmental and political news since 2023, tracking key developments in Mexico's environmental regulations, coral reef protection, coastal zone management, and the intersection of tourism development with conservation efforts. Her reporting spans from Cancun's hotel zone to the Sian Ka'an Biosphere Reserve and the culturally significant regions of the Yucatán interior.Ana is fluent in English and Spanish, and draws from a wide range of sources including government environmental agencies, conservation organizations, academic researchers, and local community leaders to provide balanced, well-sourced coverage. She is particularly focused on how environmental policy decisions affect the daily lives of residents and the long-term sustainability of the region.For story tips: ana@rivieramayanews.mx