Tulum, Quintana Roo — Hotels in Tulum were 58.3% occupied during the week of Oct. 31 to Nov. 6, while vacation rentals reached just 46%, according to the weekly report from Quintana Roo’s Tourism Department.
The figures mean four out of every 10 rooms in the destination sat empty, even as the winter high season — the busiest stretch of the year for local hotels — approaches.
Nearly 12,000 rooms available
Tulum has 239 hotels with 11,993 rooms available, the report said. The vacation rental segment counted 3,554 active properties, with an average rate of 2,400 pesos per night and an average stay of five days.
Operators report busier beaches and hotel zone
Tourism providers Javier Rodríguez and Estefany España nonetheless reported a greater presence of visitors on the beaches, in the hotel zone and at Parque del Jaguar. Rodríguez, a representative of the sector, attributed the uptick at the park to the elimination of the entrance fee.
“There are quite a lot of people now. Parque del Jaguar is already seeing a lot of people because they are no longer charging. In the hotel zone we are getting there, we are starting to have a lot of movement, little by little more people are arriving,” he said.
Rodríguez added that the winter season tends to shift the visitor profile toward travelers interested in parties and nightlife. On the negative publicity the destination has faced, he said: “In the end, bad publicity was publicity.”
Tulum airport logs 74 flights
Tulum International Airport recorded 74 aircraft movements during the week analyzed, counting domestic and international arrivals and departures.
Official indicators point to moderate occupancy in the destination, while the private sector is holding to expectations of a rebound in the coming weeks as the winter vacation season arrives.
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