Tulum, Mexico — During 2025, Tulum added an international sports agenda that connected the destination with high-level golf, formative soccer, and classic motorsports, with milestones that had Tulum Country Club and its PGA Riviera Maya course as their venue.
In golf, the incorporation of the Tulum Championship in PGA Riviera Maya to the Korn Ferry Tour was announced, operated by the PGA TOUR and recognized as the main development pathway to the highest level of professional golf. The event also marked the return of the Korn Ferry Tour to Mexico for the first time since 2020 and the debut of this category in Tulum, integrating the destination into an international calendar that showcases the most promising emerging talents of the sport.
That competitive profile expanded with the arrival of the Shootout at PGA Riviera Maya, an NCAA (Division II) university tournament held from September 28 to 30 at Tulum Country Club, which positioned the Riviera Maya as a showcase for the next generation of golfers in an ecosystem where sports coexist with an educational and international vocation. The NCAA groups more than 500,000 student-athletes who compete for around 1,100 institutions, a breeding ground that has historically nourished high sports performance in the United States.
The international projection continued in November with the arrival of the Women’s Amateur Latin America (WALA) — organized by The R&A and the ANNIKA Foundation — which was held for the first time in Mexico at PGA Riviera Maya. The tournament featured the presence of legends Annika Sörenstam and Lorena Ochoa, who accepted the invitation to become the first Latin American woman to be an Honorary Member of The Royal and Ancient Golf Club of St Andrews / the R&A.
In the formative axis, the U10 category of the educational soccer program linked to the Real Madrid Foundation reached an international milestone by being crowned champion at the World Challenge held in Madrid (April 15–18), a meeting that brought together more than 1,000 girls and boys, 72 teams, and 23 countries.
In motorsports, the Rally Maya México 2025 started in Tulum as part of its 11th edition, with 80 classic cars and a route of more than 1,000 kilometers through southeastern Mexico. Within the framework of its start in the destination, the event added previous activities and a welcome agenda, expanding the offer of experiences for participants and guests.
Together, these sports milestones that marked 2025 are part of coordinated work to project Tulum, in line with the tourism promotion efforts of the destination that local and national authorities are driving.
Looking ahead to 2026, Tulum Country Club and PGA Riviera Maya will continue projecting the destination as a sports and residential reference in the Caribbean, with actions that, in 2025, allowed it to be named Best Golf Course in Mexico 2025 and Best Golf Real Estate Venue in Latin America 2025 by the World Golf Awards, in addition to the Travellers’ Choice 2025 from Tripadvisor.
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