Playa del Carmen, Quintana Roo — Xcaret Group continues normal operations at its parks despite a recent Supreme Court ruling regarding the use of Mayan cultural imagery, with no changes to visual elements or official branding.
The company confirmed that while Mexico’s Supreme Court voted to revoke an injunction allowing the use of Mayan cultural elements, the formal resolution has not yet been published due to additional documentation requirements announced during the March 26 session.
“It’s false that we’re using anything we don’t have permission to use today,” an official source stated, referring to social media speculation about the removal of pre-Hispanic visual elements from the parks.
Meanwhile, the Mexican Employers’ Confederation (Coparmex) in Cancún called for judicial resolutions that don’t affect employment or investment in Quintana Roo.
Coparmex President María Jovita Portillo Navarro emphasized the need for institutional dialogue, legal certainty, and social responsibility, stating: “Protecting the cultural heritage of indigenous peoples, especially the Maya, shouldn’t become a dilemma against job creation. Mexico has the capacity to build a balance where heritage is respected, communities are protected, and investment can continue generating opportunities for millions of people.”
Portillo Navarro noted that as this represents a preliminary decision rather than a final ruling, the emerging criteria could be broadly interpreted or have immediate effects on strategic sectors’ operations.
She warned that restrictive measures on Mayan symbolism without clear rules could weaken both legal certainty and the country’s cultural and economic promotion potential.
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