Mayor Inspects Playa del Carmen’s Fifth Avenue for Upgrades

Playa del Carmen, Quintana Roo — In response to public demand and with the goal of enhancing tourism competitiveness while ensuring a safe, functional, and dignified urban environment for visitors and residents, Mayor Estefanía Mercado led an inspection tour along the iconic Fifth Avenue, accompanied by key officials from her administration.

Comprehensive Review of Infrastructure and Public Safety

The inspection began at the intersection of Constituyentes Avenue and extended to the Fundadores Park area, covering one of the city’s most heavily trafficked and symbolic tourist zones. During the tour, the mayor assessed the condition of urban infrastructure, including street lighting, signage, and public furniture. Special attention was given to the state of utility access covers, many of which were found damaged or missing, posing risks to pedestrians and negatively impacting the city’s image.

"The condition of Fifth Avenue must reflect the level of city we aspire to be: modern, safe, inclusive, and on par with major international destinations," stated Mercado. "We cannot allow this vital artery for tourism and Playa del Carmen’s identity to remain in conditions that compromise its functionality and prestige."

Plans for Rehabilitation and Urban Order

The mayor announced that her administration is already developing a comprehensive rehabilitation and urban planning project for Fifth Avenue. The initiative will include infrastructure improvements, universal accessibility upgrades, aesthetic enhancements, public service optimization, street commerce reorganization, and sustainable development criteria. The plan aims to reinforce the area’s tourism appeal while reclaiming its value as a safe and livable public space.

Commitment to Economic and Social Development

Through this on-site inspection, Mercado reaffirmed her commitment to revitalizing key areas for economic growth, public safety, and urban dignity in Playa del Carmen. The initiative prioritizes quality of life for citizens and strengthens the city’s role as a leading tourist destination in the Mexican Caribbean.

Officials in Attendance

The tour included participation from:

• Luis Herrera, Secretary General of the City Council
• Arturo Castro, Chief of Staff
• Estefanía Hernández, Secretary of Tourism
• Antón Bojórquez, Secretary of Economic Development and Investment Attraction
• Julieta Martín, Secretary of Municipal Public Services
• Guillermo Brahms, Chief Administrative Officer
• Alberto Tassinari, Secretary of Public Safety
• Eduardo Asencio, Honorary President of the Municipal DIF
• Samantha Álvarez, Secretary of Sustainable Environment and Climate Change
• Darwin Covarrubias, Head of Civil Protection, Risk Prevention, and Fire Services

The mayor’s office emphasized that this effort underscores a broader strategy to improve urban governance and elevate Playa del Carmen’s standing as a world-class destination.