Tulum Opens Market for Bacalar Farmers in New Deal

Bacalar, Quintana Roo — The municipalities of Tulum and Bacalar have pledged to create shared economic opportunities through a formal sister-city agreement, aimed at fostering joint growth in tourism, culture, and sports. A key component of the pact includes Tulum’s commitment to host a weekly "Rural Wellbeing Market" for Bacalar’s agricultural producers, providing them access to Tulum’s consumer demand.

Strengthening Economic and Cultural Ties

Under the agreement, Tulum will designate every Monday, Tuesday, and Wednesday as market days for Bacalar’s farmers, facilitating the sale of their goods to Tulum residents. The pact was signed by Tulum Mayor Diego Castañón Trejo and Bacalar Mayor José Alfredo Contreras Méndez, who also agreed to promote cultural exchanges, shared knowledge, and collaborative development initiatives.

"This is a real commitment to the future of our towns, the development of our rural areas, and the recognition of our natural and cultural wealth," said Mayor Diego Castañón, who spearheaded the initiative.

A Commitment to Inclusive Growth

The agreement emphasizes support for Bacalar’s growth as both a tourist destination and a thriving community, ensuring rural entrepreneurs have the tools to succeed. "Tulum has learned to balance economic development with cultural preservation," Castañón noted. "This partnership allows us to support Bacalar while learning from its traditions, businesses, and people."

The signing ceremony was attended by representatives from Bacalar’s key sectors, including Crisanto García of the Cattlemen’s Union, Nicanor Piña Ugalde of the Pueblo Mágico committee, taxi leader Jimy Vázquez, and academic figures such as Citlali Suárez McLiberty, rector of the Polytechnic University of Bacalar.

State and Federal Support

The collaboration follows the efforts of Quintana Roo Governor Mara Lezama to reduce regional disparities. The National Institute of Social Economy (INAES), led by Catalina Monreal, will provide backing for entrepreneurial and rural tourism projects in both municipalities.

"Today, more than ever, we need a government for the people," Castañón declared. "We are here to give everyone the same opportunities—no longer will a few accumulate wealth while others wait for answers."

Broader Collaborative Efforts

The agreement also outlines plans for business exchanges, joint tourism promotion, technical training, cultural events, and shared sports competitions. The signing was witnessed by Cristina Torres Gómez, Secretary of Government representing Governor Mara Lezama, and State Congress representative Diana Frine Gutiérrez García, among others.