Playa del Carmen, Quintana Roo, December 3, 2025. — Municipal President Estefanía Mercado presented the “Magical Christmas 2025” program this Wednesday, which will be celebrated from December 5 to 31. The proposal aims not only to illuminate the holiday season but also the community spirit, hope, and pride of being residents of Playa del Carmen.
The Mayor emphasized that this edition has been designed to bring families together, offer safe and free spaces, and strengthen the traditions that consolidate Playa del Carmen as a vibrant and supportive community. She noted that the December activities will also serve as a strategic engine for economic and tourist recovery, generating well-being for thousands of families.
“Playa del Carmen is ready to experience a Magical Christmas like never before,” stated the President, announcing that this Friday, December 5, at 7:00 p.m., the grand lighting of the Christmas tree will take place at Plaza 28 de Julio. This event will officially mark the beginning of the celebrations.
Key Events and Attractions
One of the main pillars of “Magical Christmas” will be creating unique experiences for children in safe environments. Therefore, she announced that on December 12, the largest ice rink in Quintana Roo will open at Plaza 28 de Julio, and it will be completely free.
The program also includes major community events, among them the Christmas Parade on December 21 along Quinta Avenida. This will fill the city’s tourist heart with color, music, and festive atmosphere, positioning itself as an emblematic attraction of the season.
The year-end celebration will take place on December 31 at Parque Fundadores, where 2026 will be welcomed with a large neon-themed party, DJs, live music, and a 100% family-friendly and safe environment. The celebration will begin at 9:00 p.m.
Economic Impact and Security Measures
Regarding economic matters, Estefanía Mercado highlighted the positive impact these festivities will leave. “These activities not only celebrate Christmas; they also drive the economic reactivation of Playa del Carmen and strengthen our tourist zones.”
The Municipal President emphasized that the program seeks to especially support small hoteliers, merchants, entrepreneurs, and artisans, who depend on the tourist spending of the Christmas season.
“Today we can proudly report that we have already surpassed 80% hotel occupancy for this season. It is great news that means employment, economic movement, and well-being for our families,” she celebrated.
To guarantee safe celebrations in an environment of peace, she announced a security operation coordinated with federal and state forces. This will include a control point and permanent patrols on Quinta Avenida. Surveillance will be joint between military forces, the National Guard, State Police, and Municipal Police.
Likewise, special operations will be deployed in bar zones and nightlife areas during peak hours to prevent incidents and preserve coexistence.
“Our commitment is that every family can enjoy this Christmas peacefully, walk with confidence, and live these holidays with joy,” she reaffirmed.
Cultural Partnerships and Artistic Programming
Regarding the sister-city agreement with Othón P. Blanco, the Municipal President indicated that this agreement will promote a cultural and gastronomic alliance that will allow the exchange of festivals and activities between both cities. She anticipated that the Second Jocho Festival will be held and will expand to include the Marquesita Festival, strengthening artistic and culinary exchange.
During the press conference, the Director of the Institute of Culture and Arts, Ernesto Martínez Cuéllar, reported that the schedule contemplates the participation of more than 585 local artists and 45 national artists. This includes dance, music, theater performances, children’s shows, and community contests for nativity scenes, carols, and pet costumes.
In turn, the Municipal Secretary of Tourism, Estefanía Hernández, announced the arrival of the “Magical Fifth,” a Christmas corridor from December 15 to January 15 that will fill the center of Playa del Carmen, especially the emblematic Quinta Avenida, with light and activities.
Finally, the Secretary of Economic Development and Investment Attraction, Antón Bojórquez, highlighted the participation of more than 100 producers, artisans, and entrepreneurs. They could benefit from an estimated economic spillover of up to 8 million pesos during the December festivities.
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