Discover Mexico with La Gran Escapada’s Travel Deals

Mérida, Mexico — A new national initiative titled "La Gran Escapada" ("The Great Escape") has been launched to encourage Mexicans to explore their own country and rediscover their home states. The program, spearheaded by the Mérida National Chamber of Commerce, Services, and Tourism (Canaco-Servytur) and the Confederation of National Chambers of Commerce, Services, and Tourism, is projected to generate an economic impact of 45 billion pesos nationwide.

Promoting Affordable Travel Packages

The initiative calls on tourism service providers across Mexico to participate by offering accessible travel packages, promotions, special rates, and discounts. These offers will be available for viewing from May 30 to June 1, 2025.

Gonzalo Novelo Luján, Vice President of Tourism, emphasized the program's broader economic benefits: "La Gran Escapada is an opportunity for affiliates and the tourism community to benefit from a joint, strategic, and effective promotion. The initiative reflects the sector’s commitment to regional economic growth and job creation."

Strengthening Small Businesses and Local Consumption

Beyond stimulating tourism, the program seeks to bolster small and medium-sized enterprises (SMEs) and encourage local consumption. It aims to establish direct connections between tourism businesses and travelers through nationwide promotional campaigns and technology-driven outreach.

Felipe Riancho Cámara, Vice President of Services, outlined the registration process for interested businesses. "All tourism service providers can register on the official portal, www.lagranescapada.com.mx, and have until May 29 to upload their promotions. This is a major opportunity to showcase their products, experiences, and services to thousands of people eager to travel, consume, and rediscover Mexico," he stated.

Call to Action for Tourism Sector

A special appeal was made during the launch event for travel agencies, hotels, restaurants, and other tourism service providers to join the initiative. Participating businesses will design and promote their own exclusive deals under the framework of La Gran Escapada.

The program represents a coordinated effort to revitalize domestic tourism while supporting local economies and businesses across Mexico.