Governor: Tulum and Playa del Carmen Not in Crisis

Chetumal, Quintana Roo — The Governor of Quintana Roo, Mara Lezama Espinosa, has categorically rejected claims that the tourist destinations of Tulum and Playa del Carmen are facing a crisis due to an alleged decrease in visitors, as has been recently circulated on social media.

Interviewed in the city of Chetumal, the governor asserted that tourism activity in the Mexican Caribbean remains stable, with figures that even surpass those recorded in previous years in several areas.

"Tourism has not decreased, I want to make that clear. Quintana Roo continues to be a leading destination worldwide, and Tulum and Playa del Carmen continue to receive thousands of national and international visitors every week," she emphasized.

Mara Lezama recalled that the State Secretariat of Tourism and the Quintana Roo Tourism Promotion Council (CPTQ) conduct constant monitoring of hotel occupancy indicators, air arrivals, and average spending per visitor, which reflect stability and moderate growth despite the seasonal adjustments typical of this time of year.

"It is important not to be swayed by perceptions or rumors. There is a slight natural dip in occupancy due to the end of the summer season, but that happens every year and does not represent a crisis. What we do have is a sustained flow of visitors and permanent work to diversify the tourism offering and maintain the destination's competitiveness," the governor stated.

Furthermore, she highlighted that the state government continues to promote a comprehensive strategy for tourism promotion and development based on sustainability, connectivity, and security, with the purpose of strengthening the confidence of travelers and investors.

She said that beyond the 33 million passengers arriving by air, the 22 million tourist overnight stays, and the seven million cruise ship passengers, the goal is to generate well-being for everyone, so that tips for waiters and employees improve and resources do not end up in a single pocket.

Lezama Espinosa mentioned that projects like the Tren Maya and the new Tulum International Airport represent historic opportunities to consolidate the south and center of Quintana Roo as poles of tourism and economic development.

"We are living through a moment of transformation in tourism, with a vision of shared well-being that seeks to ensure the benefits reach everyone. Tulum and Playa del Carmen are strong, resilient, and constantly evolving destinations," she affirmed.

The governor called on business leaders and citizens to maintain confidence in the sector and in the actions undertaken by her administration to guarantee that Quintana Roo continues to be the tourism engine of Mexico and Latin America.