Yucatán’s 100+ Firms Earn Made in Mexico Seal

Mérida, Yucatán — More than 100 micro, small, and medium-sized enterprises from various sectors have received the Hecho en México (Made in Mexico) distinction, a certification that validates the quality and authenticity of their products and grants them access to greater commercialization and export opportunities.

Yucatán Governor Joaquín Díaz Mena led the ceremony to award this seal to businesses in sectors such as textiles, sauces, handicrafts, gastronomy, bags, natural products, and beverages. This accreditation distinguishes them as Mexican enterprises and strengthens their competitiveness, driving the growth of their businesses and the local economy. With this achievement, Yucatán solidifies its position as the state with the most certification brands awarded in a single event of this kind.

"This distinction is not just another label; it is a clear message for consumers around the world to know that here there is quality, innovation, and origin. It is trust earned through discipline, through well-executed processes, and through the determination to compete on equal footing with anyone," stated the state official.

He indicated that the Maya Renaissance initiative promotes public policies to strengthen local enterprise, including training and advisory services to help more businesses meet the requirements of the brand and elevate their production standards; promotion to get Yucatecan products into key purchasing decision spaces; and linkage with value chains so that the success of one company translates into jobs and income for more families.

"The success of your companies is also the success of Yucatán. You are the true protagonists of this story. Your effort generates jobs and, above all, changes the reality of Yucatán and its communities," affirmed Díaz Mena, after thanking President Claudia Sheinbaum for her support of Yucatán and its people.

The businesses that received the distinction directly from the Governor were: Jorge Abraham Frías Huchim, from Soy Yucateca; David Echeverría, from Pitahaya del Sureste; Alonso Ramírez, from Yaax Culinaria de México; Evelia Arce Escamilla, from Doña Evelia Huevos Motuleños; Jorge Eduardo Cáceres, from Talco Las Dos Caras; Proquimia Laboratorios; and Claudia González Góngora, from the restaurant Los Almendros.

For her part, the head of the Unit of Regulation, Competitiveness, and Competition of the Secretary of Economy, Andrea Genoveva Solano Rendón, congratulated Yucatán for achieving more than 100 certifications, which she described as a tool to strengthen the competitiveness of the region and the country.

"This badge provides certainty to the consumer, prestige to the product, and confidence to investors; that is why it is a firm step that sets a course for the local economy, and that would not be possible without the support of the Yucatán Government," stated Solano Rendón.

The head of the Hecho en México National Brand Plan, María Bárbara Botello Santibáñez, stated that the accreditation of these 100 businesses promotes a solid economy with shared prosperity, in addition to providing MSMEs the opportunity to validate the authenticity and quality of their products and services.

Similarly, the head of the Secretary of Economy and Labor, Ermilo Barrera Novelo, recalled that this certification is the result of months of training and preparation, coordinated with the federal Secretary of Economy.

"The Maya Renaissance has meaning only when it functions in favor of Yucatecan families and the companies that generate economy and jobs," affirmed Barrera Novelo.